Over the last decade, a prolonged magnitude 9.1 technological earthquake completely altered the landscape of online marketing and public relations. The entire topography has shifted from one of cold, repetitive interruption to the gentle, authentic drip of attraction over time.
A large part of navigating this strange, new terrain is the building and care of real relationships. If you enjoy the frustration and futility of beating your head against the abandoned brick walls of how things were, this show is not for you…
In this episode Brian Clark and I discuss:
- The fundamental foundation of all good marketing
- Why the traditional “pitch” doesn’t work, and what to do about it
- The single most important factor in getting online attention
- How to become a world-class influencer
- A very popular piece of advice that might just keep you broke
- The simple truth about building lucrative business relationships
Hit the flash player below to listen now…
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Or…
Click here to download the mp3 | 22.2 MB | 19:26
Or…
Click here to subscribe via iTunes
Want to discover the smartest ways to mix social media, content marketing, and SEO? We’ve got you covered with Internet Marketing for Smart People. It’s a FREE 20-part course and email newsletter that delivers the techniques and strategies you need to know as an online marketer.
Links from the Show:
- Free Internet Marketing for Smart People Email Course
- The BlueGlass Conference
- The Mad Men Guide to Changing the World with Words
- PubCon Social Media and Search Marketing Conference
About the Author: Robert Bruce is Copyblogger Media’s resident raconteur and copywriter. During lunch hours, late nights and dental exams, he works up short stories and essays…
(Editor’s note: Jeff Bussgang is a General Partner at Flybridge Capital Partners. This column originally appeared on his blog Seeing Both Sides.)
In his best-selling book “Blink,” Malcolm Gladwell made famous the natural human reaction of quickly judging other people. This behavior is especially true of VCs and angel investors. The first few minutes of an interaction are crucial.
The way an entrepreneur starts an investor pitch meeting can actually determine their success in that meeting. Those first 10-15 minutes, where the entrepreneur presents himself or herself – before they even present the idea – establish not only credibility, but the right to continue to pitch to an engaged audience.
Yet, it is amazing to me how few entrepreneurs start investor meetings crisply and confidently. The formula for the start of the meeting is almost always the same – you are trying to answer the simple question on the mind of the investors: Who are you and why are you here? But when asked to review their backgrounds, entrepreneurs often fumble through incoherently, or ramble on tangents that aren’t relevant to the situation.
So, how should you start an investor meeting? It’s as simple as ABC: Always Be Credible. Investors are looking for credibility: Can we trust that you have a uniquely good idea or insight? Are you capable of executing on it? And are you the real deal or full of bluster and BS?
When you talk to investors and ask about this opening gambit from entrepreneurs, you hear a consistent pattern about why they like a certain entrepreneur they’ve invested in. When you distill the inputs into a coherent pattern, here are the top three things entrepreneurs should do:
Be genuine and personable – Let your personality show, professionally of course. At some point in the introduction, say something that makes you smile, which will make those around you smile. If you don’t engage your audience, they’ll jump to their Blackberries.
For example, ZestCash CEO/co-founder Douglas Merrill is a charming character and, even putting aside the shoulder-length hair and tattoos, you can’t help but smile when he introduces his background (raised dyslexic in Arkansas, followed an unlikely path of earning a Princeton PhD, leading Google engineering and IPO in his role as CIO for 5 years, and now has developed a vision to transform short-term consumer credit by blending online data with traditional underwriting techniques).
Be crisp and on point – The most compelling background speeches are crisp, straightforward and demonstrate relevant links to the opportunity at hand. SaveWave CEO/co-founder Dave Rochon, for example, gave the following brief narrative when pitching investors: “I worked at Catalina Marketing for 10 years in sales and launched their Internet couponing business, then joined Upromise the year it was founded and built the grocery business for 10 years, serving for three years as president after the acquisition by Sallie Mae. I now want to transform the online and mobile grocery coupon business.”
Dave’s Series A round was way over-subscribed by folks like First Round, Ron Conway, Roger Ehrenberg, Founder Collective and I think it’s in no small part because his background and delivery were so crisp and relevant.
Keep it short. I find that the more impressive the entrepreneur, the shorter the introduction. The worst situation is when, 20 minutes into the presentation, the entrepreneur is still bragging about some random product they launched in a completely irrelevant industry sector.
By that point, the VCs are already hitting their Blackberries and wondering how they can end the meeting gracefully. Worse, still: You run out of time to actually pitch the big idea. Meandering introductions are the death of a pitch.
Wondering what you should avoid when you launch a pitch? Here are three things:
Do not exaggerate. Assume that everything you say will be thoroughly checked out in due diligence. If you claim credit for a company where you played a small role, it’s bad form. I recently called the CEO of a company that an entrepreneur bragged they had led during the pitch. When the CEO told me they were a minor player and left after a brief two years, I stopped spending any more time evaluating the opportunity.
Remember, investors are professional BS detectors. Err on the side of underselling your background because the BS alarm bells may ring in the first few minutes of introduction and spoil the rest of the presentation.
There’s no “I” in team. When entrepreneurs talk about themselves in grandiose terms in their introductions, it’s usually a sign of egotism. When entrepreneurs talk about the teams they built and the smart people that somehow they were able to convince to join them in their cause, it’s a sign of great leadership. Guess which of these two profiles investors are more attracted to?
Don’t name drop. Some investors are notorious namedroppers, so this is a bit of the pot calling the kettle black, but investors get very turned off when entrepreneurs name drop in their introductions.
We don’t need to hear every famous person you’ve met or pitched or worked with. Establishing a few common points of contact is a good thing. Acting like you are best friends with folks who wouldn’t recognize you if you bumped into them in the grocery store on a Sunday afternoon is not recommended.
Remember, be credible, humble and specific and you’ll do fine. Take the 5-10 minutes time to establish that initial credibility, and then move on. Investors like to back great people, so spend as much time thinking about how to present yourself in a compelling fashion as you would your idea.
Previous Story: Turbulenz raises $5M for online game platform
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
Over the last decade, a prolonged magnitude 9.1 technological earthquake completely altered the landscape of online marketing and public relations. The entire topography has shifted from one of cold, repetitive interruption to the gentle, authentic drip of attraction over time.
A large part of navigating this strange, new terrain is the building and care of real relationships. If you enjoy the frustration and futility of beating your head against the abandoned brick walls of how things were, this show is not for you…
In this episode Brian Clark and I discuss:
- The fundamental foundation of all good marketing
- Why the traditional “pitch” doesn’t work, and what to do about it
- The single most important factor in getting online attention
- How to become a world-class influencer
- A very popular piece of advice that might just keep you broke
- The simple truth about building lucrative business relationships
Hit the flash player below to listen now…
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Or…
Click here to download the mp3 | 22.2 MB | 19:26
Or…
Click here to subscribe via iTunes
Want to discover the smartest ways to mix social media, content marketing, and SEO? We’ve got you covered with Internet Marketing for Smart People. It’s a FREE 20-part course and email newsletter that delivers the techniques and strategies you need to know as an online marketer.
Links from the Show:
- Free Internet Marketing for Smart People Email Course
- The BlueGlass Conference
- The Mad Men Guide to Changing the World with Words
- PubCon Social Media and Search Marketing Conference
About the Author: Robert Bruce is Copyblogger Media’s resident raconteur and copywriter. During lunch hours, late nights and dental exams, he works up short stories and essays…
(Editor’s note: Jeff Bussgang is a General Partner at Flybridge Capital Partners. This column originally appeared on his blog Seeing Both Sides.)
In his best-selling book “Blink,” Malcolm Gladwell made famous the natural human reaction of quickly judging other people. This behavior is especially true of VCs and angel investors. The first few minutes of an interaction are crucial.
The way an entrepreneur starts an investor pitch meeting can actually determine their success in that meeting. Those first 10-15 minutes, where the entrepreneur presents himself or herself – before they even present the idea – establish not only credibility, but the right to continue to pitch to an engaged audience.
Yet, it is amazing to me how few entrepreneurs start investor meetings crisply and confidently. The formula for the start of the meeting is almost always the same – you are trying to answer the simple question on the mind of the investors: Who are you and why are you here? But when asked to review their backgrounds, entrepreneurs often fumble through incoherently, or ramble on tangents that aren’t relevant to the situation.
So, how should you start an investor meeting? It’s as simple as ABC: Always Be Credible. Investors are looking for credibility: Can we trust that you have a uniquely good idea or insight? Are you capable of executing on it? And are you the real deal or full of bluster and BS?
When you talk to investors and ask about this opening gambit from entrepreneurs, you hear a consistent pattern about why they like a certain entrepreneur they’ve invested in. When you distill the inputs into a coherent pattern, here are the top three things entrepreneurs should do:
Be genuine and personable – Let your personality show, professionally of course. At some point in the introduction, say something that makes you smile, which will make those around you smile. If you don’t engage your audience, they’ll jump to their Blackberries.
For example, ZestCash CEO/co-founder Douglas Merrill is a charming character and, even putting aside the shoulder-length hair and tattoos, you can’t help but smile when he introduces his background (raised dyslexic in Arkansas, followed an unlikely path of earning a Princeton PhD, leading Google engineering and IPO in his role as CIO for 5 years, and now has developed a vision to transform short-term consumer credit by blending online data with traditional underwriting techniques).
Be crisp and on point – The most compelling background speeches are crisp, straightforward and demonstrate relevant links to the opportunity at hand. SaveWave CEO/co-founder Dave Rochon, for example, gave the following brief narrative when pitching investors: “I worked at Catalina Marketing for 10 years in sales and launched their Internet couponing business, then joined Upromise the year it was founded and built the grocery business for 10 years, serving for three years as president after the acquisition by Sallie Mae. I now want to transform the online and mobile grocery coupon business.”
Dave’s Series A round was way over-subscribed by folks like First Round, Ron Conway, Roger Ehrenberg, Founder Collective and I think it’s in no small part because his background and delivery were so crisp and relevant.
Keep it short. I find that the more impressive the entrepreneur, the shorter the introduction. The worst situation is when, 20 minutes into the presentation, the entrepreneur is still bragging about some random product they launched in a completely irrelevant industry sector.
By that point, the VCs are already hitting their Blackberries and wondering how they can end the meeting gracefully. Worse, still: You run out of time to actually pitch the big idea. Meandering introductions are the death of a pitch.
Wondering what you should avoid when you launch a pitch? Here are three things:
Do not exaggerate. Assume that everything you say will be thoroughly checked out in due diligence. If you claim credit for a company where you played a small role, it’s bad form. I recently called the CEO of a company that an entrepreneur bragged they had led during the pitch. When the CEO told me they were a minor player and left after a brief two years, I stopped spending any more time evaluating the opportunity.
Remember, investors are professional BS detectors. Err on the side of underselling your background because the BS alarm bells may ring in the first few minutes of introduction and spoil the rest of the presentation.
There’s no “I” in team. When entrepreneurs talk about themselves in grandiose terms in their introductions, it’s usually a sign of egotism. When entrepreneurs talk about the teams they built and the smart people that somehow they were able to convince to join them in their cause, it’s a sign of great leadership. Guess which of these two profiles investors are more attracted to?
Don’t name drop. Some investors are notorious namedroppers, so this is a bit of the pot calling the kettle black, but investors get very turned off when entrepreneurs name drop in their introductions.
We don’t need to hear every famous person you’ve met or pitched or worked with. Establishing a few common points of contact is a good thing. Acting like you are best friends with folks who wouldn’t recognize you if you bumped into them in the grocery store on a Sunday afternoon is not recommended.
Remember, be credible, humble and specific and you’ll do fine. Take the 5-10 minutes time to establish that initial credibility, and then move on. Investors like to back great people, so spend as much time thinking about how to present yourself in a compelling fashion as you would your idea.
Previous Story: Turbulenz raises $5M for online game platform
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
eric seiger
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
Over the last decade, a prolonged magnitude 9.1 technological earthquake completely altered the landscape of online marketing and public relations. The entire topography has shifted from one of cold, repetitive interruption to the gentle, authentic drip of attraction over time.
A large part of navigating this strange, new terrain is the building and care of real relationships. If you enjoy the frustration and futility of beating your head against the abandoned brick walls of how things were, this show is not for you…
In this episode Brian Clark and I discuss:
- The fundamental foundation of all good marketing
- Why the traditional “pitch” doesn’t work, and what to do about it
- The single most important factor in getting online attention
- How to become a world-class influencer
- A very popular piece of advice that might just keep you broke
- The simple truth about building lucrative business relationships
Hit the flash player below to listen now…
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Or…
Click here to download the mp3 | 22.2 MB | 19:26
Or…
Click here to subscribe via iTunes
Want to discover the smartest ways to mix social media, content marketing, and SEO? We’ve got you covered with Internet Marketing for Smart People. It’s a FREE 20-part course and email newsletter that delivers the techniques and strategies you need to know as an online marketer.
Links from the Show:
- Free Internet Marketing for Smart People Email Course
- The BlueGlass Conference
- The Mad Men Guide to Changing the World with Words
- PubCon Social Media and Search Marketing Conference
About the Author: Robert Bruce is Copyblogger Media’s resident raconteur and copywriter. During lunch hours, late nights and dental exams, he works up short stories and essays…
(Editor’s note: Jeff Bussgang is a General Partner at Flybridge Capital Partners. This column originally appeared on his blog Seeing Both Sides.)
In his best-selling book “Blink,” Malcolm Gladwell made famous the natural human reaction of quickly judging other people. This behavior is especially true of VCs and angel investors. The first few minutes of an interaction are crucial.
The way an entrepreneur starts an investor pitch meeting can actually determine their success in that meeting. Those first 10-15 minutes, where the entrepreneur presents himself or herself – before they even present the idea – establish not only credibility, but the right to continue to pitch to an engaged audience.
Yet, it is amazing to me how few entrepreneurs start investor meetings crisply and confidently. The formula for the start of the meeting is almost always the same – you are trying to answer the simple question on the mind of the investors: Who are you and why are you here? But when asked to review their backgrounds, entrepreneurs often fumble through incoherently, or ramble on tangents that aren’t relevant to the situation.
So, how should you start an investor meeting? It’s as simple as ABC: Always Be Credible. Investors are looking for credibility: Can we trust that you have a uniquely good idea or insight? Are you capable of executing on it? And are you the real deal or full of bluster and BS?
When you talk to investors and ask about this opening gambit from entrepreneurs, you hear a consistent pattern about why they like a certain entrepreneur they’ve invested in. When you distill the inputs into a coherent pattern, here are the top three things entrepreneurs should do:
Be genuine and personable – Let your personality show, professionally of course. At some point in the introduction, say something that makes you smile, which will make those around you smile. If you don’t engage your audience, they’ll jump to their Blackberries.
For example, ZestCash CEO/co-founder Douglas Merrill is a charming character and, even putting aside the shoulder-length hair and tattoos, you can’t help but smile when he introduces his background (raised dyslexic in Arkansas, followed an unlikely path of earning a Princeton PhD, leading Google engineering and IPO in his role as CIO for 5 years, and now has developed a vision to transform short-term consumer credit by blending online data with traditional underwriting techniques).
Be crisp and on point – The most compelling background speeches are crisp, straightforward and demonstrate relevant links to the opportunity at hand. SaveWave CEO/co-founder Dave Rochon, for example, gave the following brief narrative when pitching investors: “I worked at Catalina Marketing for 10 years in sales and launched their Internet couponing business, then joined Upromise the year it was founded and built the grocery business for 10 years, serving for three years as president after the acquisition by Sallie Mae. I now want to transform the online and mobile grocery coupon business.”
Dave’s Series A round was way over-subscribed by folks like First Round, Ron Conway, Roger Ehrenberg, Founder Collective and I think it’s in no small part because his background and delivery were so crisp and relevant.
Keep it short. I find that the more impressive the entrepreneur, the shorter the introduction. The worst situation is when, 20 minutes into the presentation, the entrepreneur is still bragging about some random product they launched in a completely irrelevant industry sector.
By that point, the VCs are already hitting their Blackberries and wondering how they can end the meeting gracefully. Worse, still: You run out of time to actually pitch the big idea. Meandering introductions are the death of a pitch.
Wondering what you should avoid when you launch a pitch? Here are three things:
Do not exaggerate. Assume that everything you say will be thoroughly checked out in due diligence. If you claim credit for a company where you played a small role, it’s bad form. I recently called the CEO of a company that an entrepreneur bragged they had led during the pitch. When the CEO told me they were a minor player and left after a brief two years, I stopped spending any more time evaluating the opportunity.
Remember, investors are professional BS detectors. Err on the side of underselling your background because the BS alarm bells may ring in the first few minutes of introduction and spoil the rest of the presentation.
There’s no “I” in team. When entrepreneurs talk about themselves in grandiose terms in their introductions, it’s usually a sign of egotism. When entrepreneurs talk about the teams they built and the smart people that somehow they were able to convince to join them in their cause, it’s a sign of great leadership. Guess which of these two profiles investors are more attracted to?
Don’t name drop. Some investors are notorious namedroppers, so this is a bit of the pot calling the kettle black, but investors get very turned off when entrepreneurs name drop in their introductions.
We don’t need to hear every famous person you’ve met or pitched or worked with. Establishing a few common points of contact is a good thing. Acting like you are best friends with folks who wouldn’t recognize you if you bumped into them in the grocery store on a Sunday afternoon is not recommended.
Remember, be credible, humble and specific and you’ll do fine. Take the 5-10 minutes time to establish that initial credibility, and then move on. Investors like to back great people, so spend as much time thinking about how to present yourself in a compelling fashion as you would your idea.
Previous Story: Turbulenz raises $5M for online game platform
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger eric seiger
eric seiger
eric seiger
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
Being an Internet Marketer is the best job I have ever had. Granted, I have not had a ton of jobs on account of the fact that I am still a full-time graduate student, but I love my non-traditional career choice and could not be happier with the decisions I have made. I love crawling out of bed in the morning, going to my computer and seeing that I made money while I was sleeping. I love being my own boss and not having to answer to, or work for someone else.
I am a graduate student in marketing and I would likely be able to get a job that pays around $65,000 a year working upwards of 50 hours a week the first few years. (These numbers are essentially an average from the graduating classes the last couple of years). But why would I want to work a standard 9-5 doing a job for someone else and getting paid a tiny fraction of what the boss gets? The answer is that I would not and that is why I chose to become an online marketer.
There is a common misconception that you can get rich quick online, and that is not true. It takes a lot of work, and there are weeks that I put in more than 50 hours a week, but the best part about is that most of the things I do and the projects I participate with keep generating residual income long after I am done with them.
Lets say I create my own project in a particular niche. I design a website with some really good content for that niche and send highly targeted traffic to that website. I am getting advertising revenue from people clicking on ads on my site, and they are also purchasing my product. And by that time, guess what? I am already off creating my next profitable project.
Another GREAT thing about being an Internet marketer is that it is very inexpensive to start your business. You can by domains, hosting, graphics, an autoresponder, etc. for all relatively cheap as opposed to buying a lot for a building and other expensive things you would need for a 'traditional' business.
Another thing to think about is the ability to network online. It is VERY hard for most people working 9-5 jobs to have access to the CEOs of fortune 500 companies, but I have discussed, a number of times, internet marketing with some of the top online gurus that exist. The Internet makes this a lot more possible. What better way to get tips and learn new techniques to succeed? What a valuable resource.
In conclusion, do not be scared of taking a chance. Start your own online business on the side and work on it a couple of hours after work instead of watching television, dabble with it on the weekends, and learn everything you can about it. If you start to succeed you might want to consider it full-time so you can stick it to "the man." So many people are scared to risk that 9-5 job they do not even like because of security, but after they witness that money flowing in while they are sleeping, they might change their mind and become an Internet Marketer!
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
In Hiring Joel Klein, <b>News</b> Corporation Signals Interest in <b>...</b>
Rupert Murdoch's News Corporation, signaling an interest in the education sector, has hired Joel Klein, the New York City schools chancellor. News Corporation announced Mr. Klein's hiring shortly after it was reported that he was ...
Joel Klein to <b>News</b> Corp; Cathie Black to Head NYC Schools
Joel Klein, who's been the head of the New York City school system since 2002, is stepping down—to take a job at News Corp. One insane job to another! His replacement: Hearst chairman Cathie Black.
Wednesday Morning Fly By: NHL and Phantoms <b>News</b> - Broad Street Hockey
Today's open discussion thread, complete with your daily dose of Philadelphia Flyers news and notes... Remembering Pelle Lindbergh: [Flyers Faithful]; Looking at Peter Laviolette's impact on the Flyers: ...
eric seiger
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